The Storytelling Genius Behind Million-Dollar Businesses

Episode 08

with Ben Watkins

The Storytelling Genius Behind Million-Dollar Businesses

Download Workbook

Host Tiffany K. Guillen interviews Ben Watkins, showrunner of Amazon's Cross and creator of Hand of God, who reveals his four-pillar storytelling framework for creating content, pitches, and brands that are impossible to ignore. Watkins traces his journey from broke actor maxing out credit cards for a general meeting, through a devastating career collapse when a multimillion-dollar campaign fell through, to becoming one of Hollywood's top showrunners. Tiffany then breaks down Ben's journey into eight actionable principles viewers can apply to their own dreams and businesses.

Watch: The Storytelling Genius Behind Million-Dollar Businesses
1h 33m
The Conversation
Ben Watkins

Guest

Ben Watkins

Entrepreneur & Award Winning Showrunner

Tiffany K. Guillen

Host

Tiffany K. Guillen

Creator and host of The Anatomy of a Dream, USC-trained filmmaker, TV director

The Workbook

Episode Workbook

Get the The Storytelling Genius Behind Million-Dollar Businesses Workbook

Every framework, every principle, every system - reverse-engineered into one workbook.

From the Set

Behind the frame with
Ben Watkins.

10 FRAMES

Plate 1
001
Plate 2
002
Plate 3
003
Plate 4
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Plate 5
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Plate 6
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Plate 7
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Plate 8
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Plate 9
009
Plate 10
010

People buy based on emotion, not logic. And somewhere in there you need to tap into your consumers, your customers' emotion. And for me, the way we elicit emotion is through telling stories.

Ben Watkins

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